お知らせ（2011年11月26日）
第２回ＰＲＭＥアジアフォーラムがさらに責任ある経営教育を地域で打ち立てる
“責任ある経営教育再考――アジアの視点：第２回ＰＲＭＥアジアフォーラム”が、中国・北京の清華大学経済管理学院（Tsinghua University School of Economics and Management:SEM）)で、１１月２６日に開かれた。
経済管理学院のQIAN Xiaojun教授がフォーラムの議長を務めた。国連グローバルコンパクトの中国代表、LIU Meng女史が、 PRME中国事務局長および清華大学リーダーシップ開発研究センター長のYANG Bin教授出席のもと、開式にあたり挨拶した。慶熙大学校のYong-Seung Park教授がオープニングスピーチ「訓話を説くことがいかにしてなしうるか――自覚的なビジネスにおける意識的な教育に向けて（How Can We Practice What We Preach? Toward Conscious Teaching in the Age of Conscious Business.”）を行った。
実務家代表として、BP中国のCSR部長ZHANG Lei女史が、課題と成果を共有つつBP社でのCSRについて報告した。
最初のパネルディスカッションでは、JIN Yongjun教授が司会を務めた。Horizon Research Consultancy Groupの最高責任者YUAN Yue氏, SynTao- Sustainability Solutions統括責任者のGUO Peiyuan氏、General Office, 中国五鉱集団公司取締役XIE Weijun氏そしてSoL (China)最高経営責任者LI Chenye氏が、CSRの実践にさいして直面した課題と経験について意見を交換した。招待者は中国のCSRという、近年の状況についての深い議論に耳を傾け、ビジネススクールでの責任ある経営教育の将来に向けて、各人の期待を表明した。
午後の部会では、経済管理学院の学部生らが、夏季休暇中の経験について報告した。MBAの学生らもまた、その成果を発表した。 2011年“Flextronics”ビジネスエシックス事例執筆コンペティション中間会議、第一回コンペティションの結果を報告した。 報告の最後に優勝チームが、社会的責任の実践に向けて共に働きかけ、中国の倫理的なビジネス環境を促すべく、中国ビジネススクールの結束を表した、全チームの写真でできたパズルを完成させた。教員と学生がともに責任ある経営教育に寄与すべく働くべきことを実演するなかで審査委員らもまた、パズルを完成させるべく学生たちとともに作業に加わった。
一般公開の討議セッションのあいだ、報告者、学生、聴衆は次の4つの論点について責任ある経営教育の意味を探るべく活発な議論を交わした。
ビジネススクールは、責任ある教育を実践すべきか。
ビジネススクールにおいて責任を教えることはできるか。
どのように責任を教えうるか。
とりわけ中国のビジネススクールにおいて、いかに責任を教えうるか。
フォーラムの閉幕にあたり、第３回アジアフォーラム開催のアナウンスがあり、2012年12月8-9日に慶應義塾大学（日本・東京)で行うことが告知された。フォーラム閉幕後、アジアのビジネススクールの教員らは、教授法の報告セッションに臨んだ。このセッションでは、カリキュラムづくりや教育改革などに関する意見交換が行われ、有意義な教育の経験を共有した。この報告セッションは、本フォーラムの閉幕にふさわしい花を添えるものとなった。
本文は、清華大学・リーダーシップ開発研究センター広報事務室より本文の提供を受けた。
フォーラムの要録が近日中に刊行される予定である。
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News 26 Nov 2011
2nd PRME Asian Forum further establishes responsible management education in the region
“Rethinking Responsible Management Education: The Asian Perspective ? 2nd PRME Asian Forum” was held at Tsinghua University School of Economics and Management (SEM) in Beijing, China on November 26th.
Professor QIAN Xiaojun at Tsinghua SEM was the moderator of the forum. Ms. LIU Meng, China Representative of the United Nations Global Compact in representation of the PRME Secretariat and Professor YANG Bin, Director of Tsinghua Center for Leadership Development and Research, made the opening remarks. Professor Yong-Seung Park made the opening speech “How Can We Practice What We Preach? Toward Conscious Teaching in the Age of Conscious Business.”
Corporate Representative, Ms. ZHANG Lei, Senior Manager, CSR Department, BP China, presented BP’s CSR report, sharing challenges and achievements.
Professor JIN Yongjun hosted the first panel. Mr. YUAN Yue, CEO of Horizon Research Consultancy Group, Mr. GUO Peiyuan, General Manager of SynTao- Sustainability Solutions, Mr. XIE Weijun, Executive Director, General Office, China Minmetals Corporation, and Mr. LI Chenye, CEO of SoL (China), shared the experiences and challenges encountered when practicing CSR. The guests participated in deep discussion about the current situation of CSR in China and expressed their hopes for the future of responsible management education in business schools.
In the afternoon session, SEM undergraduate students presented the experiences they gained during their summer activities, and SEM MBA students also presented their achievements The 2011 “Flextronics” Business Ethics Case Writing Competition mid-term conference announced the results of the first round of the competition. On stage at the end of the announcement, winning teams completed a puzzle consisting of photos of all teams to represent unity among Chinese business schools to work together to practice social responsibility and promote an ethical Chinese business environment. Judges also worked together with the students to complete the puzzle, demonstrating that teachers and students must work together to contribute to responsible management education.
During the open discussion session, presenters, students, and members of the audience actively discussed the following four topics in search of the meaning of responsible management education:
Should business schools practice responsible education?
Can responsibility be taught in business schools?
How does a business school teach responsibility?
How should an Asian business school, especially a Chinese business school, practice responsibility education?
At the conclusion of the forum, the location of the 3rd Asian Forum host was announced, Keio University in Tokyo, Japan, 8-9 December 2012. After the forum, professors from Asian business schools participated in a Teaching Report Session, where they exchanged ideas about such topics as curriculum creation, innovation in education, etc., and also shared their valuable teaching experiences. The Teaching Report Session served as the perfect conclusion to the forum.
Provided by: Tsinghua Center for Leadership Development and Research; Communication Office
Meeting report to be published shortly.
その他
・Tsinhua SEM
・Sina News
・網易財経
・北京報道
・Qin Long com
・Net Impact The 2nd PRME Asian Forum will be held on 26 November 2011 in Beijing, China. Agenda and Speaker Backgrounds (doc)
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2nd PRME Asia Forum - Rethinking Responsible Management Education in Asia
Official Website
(Tsinghua University School of Economics and Management・清華大学経済管理学院)
November 22, 2011
Theme: Rethinking Responsible Management Education in Asia
Time: 09:30-15:45 Saturday, November 26th, 2011
Venue: Auditorium, Weilun Building, Tsinghua SEM
Language: Chinese and English (Simultaneous interpretation provided, simply present a valid ID for headphones)
Host: School of Economics and Management, Tsinghua University
Co-organizers: Principles for Responsible Management Education (PRME) Secretariat
Association of Asia-Pacific Business Schools (AAPBS)
Agenda
09:30-09:45 Opening Address
Speakers:
・Ms. LIU Meng, China Representative, United Nations Global Compact Office
・Prof. YANG Bin, Senior Associate Dean, Tsinghua SEM, and Director of Tsinghua SEM Center for Leadership Development and Research
09:45-10:15 Opening Speech
・Prof. Yong-Seung Park, Kyung-Hee University, and Director of Institute for Peace through Commerce
10:30-10:45 Special Report on CSR
Speaker:
・Ms. ZHANG Lei, Senior Manager of Department of CSR, BP China
10:45-11:30 Panel Discussion: Can corporations really be socially responsible?
Speakers:
・Mr. YUAN Yue, Chairman, Horizon Research Consultancy Group
・Mr. Richard WONG, Vice President, Flextronics
・Mr. GUO Peiyuan, General Manager, SynTao-Sustainability Solutions
・Mr. XIE Weijun, Executive Director, General Office, China Minmetals Corporation
・Mr. LI Chenye, CEO, SoL(China)
13:30-14:00 Student Session
・Video Report: Undergraduates Summer Practice
・Video Report: MBA Teaching and Practice
・2011 “Flextronics” Business Ethics Case Writing Competition Preliminary Round Results Announcement
14:10-15:30 Open Discussion: Can responsibility be taught?
(Audience Participation Encouraged)
Speakers:
・Ms. LIU Meng, China Representative, United Nations Global Compact Office
・Mr. ZHONG Hongwu, Director of Research Center for CSR, Chinese Academy of Social Science
・Student Representatives from business schools in China
Moderators:
・Ms. ZHANG Yu, Professor, Institute of Education Tsinghua University
・Mr. JIN Ge, MBA candidate, Tsinghua SEM
15:30-15:40 Press conference for the selection of “The Impact of Education” as the 2011 theme for Tsinghua SEM’s Center for Leadership Development and Research
15:40-15:45 Handover Ceremony
Reveal the host of the 3rd PRME Asia Forum
End of activities in Auditorium
General Introduction
The Global Compact was first announced by the then UN Secretary-General Kofi Annan in an address to The World Economic Forum on January 31, 1999. The Principles for Responsible Management Education (PRME), the first global guiding framework for academic institutions to advance the broader cause of corporate social responsibility, was launched at the 2007 Global Compact Leaders’ Summit, held on 5-6 July at the Palais des Nations in Geneva. The mission of the Principles for Responsible Management Education (PRME) initiative is to inspire and champion responsible management education, research and thought leadership globally.
The FAQs concerning corporate social responsibility have changed from “whether or not we should do CSR” to “how should we do CSR”. Meanwhile, there is an increasing belief that business schools should educate students to be not only capable managers, but also responsible managers. How far are we from having real, responsible corporations? Can responsibility be taught to business school students? What is the influence of east-Asian values in and out of classroom? The PRME forum allows the voices of entrepreneurs, executives, professors, and students of various communities to gather and be heard.
The theme of PRME is “Rethinking Responsible Management Education in Asia”. We hope this forum can draw attention to the importance of “responsibility” in Asian business school education and in Asian business practices.
The forum is a continuation of the successful 1st Asia Forum for UN PRME held in Seoul. As one of the earliest member school of PRME, Tsinghua will host the regional forum this year.
Sponsor Partner Introduction
Headquartered in London, BP is one of the world's largest oil and gas companies. It has operations in more than 80 countries and major business activities include exploration and production. BP hires over 80,000 employees worldwide and its shares are traded at the London and New York stock exchange markets.
BP has been operating in China since 1970s. By end of 2010, BP was operating 25 active joint ventures and wholly-owned BP business entities, hiring a total staff of over 5,000. With a total investment of nearly US$5 billion at the end of 2010, BP is one of the leading foreign investors in China. Additionally, BP has been actively engaged in energy research activities aiming to develop clean, sustainable and local energy solutions to support the Chinese economic development.
Information on tickets
Time & Date: 9:00-12:00 13:00-16:00, November 21-23, 2011
Venue: Room258, Weilun Building
Ticketed admission only.
Ticketed attendees will be entered into a lucky draw for Apple iPad2’s.
All teachers, students and friends from all sectors are welcome!
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■ 第1回 PRMEアジアフォーラム ■
the 1st Asian Forum for PRME
“Responsible Management Education: Asian Perspective”
(Seoul, 5 November 2010) Faculty members and administrators from leading Asian business schools met today for the 1st Asian Forum of the Principles for Responsible Management Education (PRME) at Kyung Hee University in Seoul. They called on business schools to recalibrate management education based on values and principles of human dignity, community and common good as a means to implement PRME in Asian business education.
Acknowledging the increasingly important role of Asian companies on the world stage, participants of the Forum acknowledged that academic institutions in the region have a key role to play in educating future business leaders to manage ethical, environmental and societal challenges.
The Forum provided a platform for collaboration and exchange of best practices among business school faculty and administrators. Sessions focused on collaboration between academic programs and responsible businesses, on country-specific analysis of the state of sustainability education in China, Japan and Korea, as well as on challenges and opportunities for Asian business schools in implementing PRME.
Addressing the Forum in a video message, UN Secretary-General Ban Ki-moon stressed the importance of educating future business leaders: “Educating future business leaders in the region will have a profound influence on the way business is done worldwide in the future. This Forum is a welcome step in putting a human face on management education.”
“The UN Global Compact and PRME have played a crucial role in bringing our attention back to the fundamental values of human communities in the business sector,” said Dr. Inwon Choue, President of Kyung Hee University. “As a human community, human rights take precedence over all other interests. As such, economic enterprises must serve people, not the other way around. As a community, we flourish and advance together, not individually.”
Approximately 300 deans, directors, faculty members and students from leading business schools and companies in China, Japan, Korea, Indonesia, Australia, and the U.S attended the Forum. The event was jointly organized by Kyung Hee University, the Global Compact Local Network Korea, the Institute for Peace through Commerce and the PRME Secretariat.
As a side event, the 1st Asian Youth Forum for PRME will be held on 6 November with more than 100 students from Keio University (Japan), Kookmin University (Korea) and KyungHee University (Korea).
Launched in 2007, the Principles for Responsible Management Education (PRME) provide framework for academic institutions to advance corporate social responsibility through the incorporation of universal values into curricula and research. The PRME is coordinated by a Steering Committee constituted of the Association to Advance Collegiate Schools of Business (AACSB International), the European Foundation for Management Development (EFMD), the Aspen Institute’s Business and Society Program, the European Academy for Business in Society (EABIS), the Graduate Management Admission Council (GMAC), the Globally Responsible Leadership Initiative (GRLI), Net Impact and the United Nations Global Compact.
